The New is Always Strange.
There have been rumors, tutorials, and reviews of the WordPress Gutenberg editor floating around the internet for nearly a year. But unless you are a tech guru or make your living building websites, you may never have heard of it. Now, WordPress is planning to roll out Gutenberg to users in its next big update. So what is it like? And will this new, strange interface be worth the change?
Have you ever browsed a competitor’s website and realized their About page was just a copy of their resume? Or maybe that bullet list is on your own site. Find out why your Attorney Bio should be more than just a list of your credentials. Continue reading
There’s a lot to think about when you are building a new website. With all the design choices, content to write – and don’t forget about the photography and the stock images – it can be easy to overlook the contact page. Don’t. Instead, use it as a tool to make communications quick and painless for your potential clients. Continue reading
It’s hard to stand out when everyone around you does what you do. For a growing number of lawyers, the answer to increased competition has been establishing a niche practice. But you can’t just hang out a shingle and expect the work to roll in. Building your niche practice takes time, and intentional work. Continue reading
When you hire professionals, what are you actually buying? Their time? Their expertise? Those are all tools the professionals use to solve your problem. Your billables may be in hours, but what brings clients in the door isn’t how well you use your time. So what are you really selling on your website? Continue reading
Most of us are more interesting than our About page might lead potential customers to believe. Whether your bio reads like a resume or a sales pitch, there are ways to fight back against a boring About page. Continue reading
You’ve just rolled out a new product or decided to make a service a bigger part of your business. How do you get the word out? Here are three steps to feature a product or service in your business through social media marketing. Continue reading
How do you know your blog is working? You could wait until a potential customer mentions finding you one the web. Or you could install an analytics app into your website and see the numbers for yourself. Continue reading
Have you ever gone to a big law firm’s website and found a list of all the cities they represent? Or seen webpages dedicated to each jurisdiction they cover? Are these practices even useful? Find out why a geographic landing page could be just right for your firm, or it could be way over the top. Continue reading
You have a new project, service, or niche market that you are ready to launch. You know you need a strong web presence to match your passion. But do you need a new website for that? Continue reading