Legal logos can be boring. In an effort to appear professional, many firms stick with a combination of a nice font, a fancy ampersand, and maybe a line or two. But even if your firm has broken with the norm to create an eye-catching trade name or logo, it still isn’t enough to define your […]
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The stores are full of twinkling lights and carols. Calendars are filling up with year-end parties and winter festivals. And your annual marketing plan says it is time for a holiday campaign. Find out how to make the most of your holiday marketing campaign with blogging and social media.
How well do you know your clients? Do you understand their needs, or simply know what forms to fill out for them? In an age of digital services and social media, you can’t afford not to know your clients. Unless you get personal, you could see them, and your business walk out the virtual door.