Small business owners love to see their names in the papers – physically or online. But getting noticed by journalists doesn’t usually happen by accident. A well-written, and timed, press release can be the difference between obscurity and marketing success.
- Social Media
Posts in category Social Media
When you are blogging online, a picture can bring the topic home and connect with readers intellectually or emotionally, not to mention improving your social media reach. But you can’t use just any picture you found online. Find out why it is important to use stock imagery and give attribution if you want to use […]
Legal logos can be boring. In an effort to appear professional, many firms stick with a combination of a nice font, a fancy ampersand, and maybe a line or two. But even if your firm has broken with the norm to create an eye-catching trade name or logo, it still isn’t enough to define your […]
The stores are full of twinkling lights and carols. Calendars are filling up with year-end parties and winter festivals. And your annual marketing plan says it is time for a holiday campaign. Find out how to make the most of your holiday marketing campaign with blogging and social media.