Do Ratings and Testimonials Belong on Your Website?

What do you do when someone tells you that you are a good lawyer? Sure, getting a thank you note from a client or a 5-Star rating on a referral site feels good, but do ratings and testimonials have any place on your website? Continue reading

Your Website is Not Just a Business Card

What is a website for? Some traditionally minded marketers will say that a website is your online business card. How it looks is what counts. But in the age of online research and reviews, your online presence should be far more than just a pretty face.

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Huffington Post Doesn’t Pay Its Writers, and It’s a Problem

If you’re looking for a way to expand your reach and build your reputation, Huffington Post may seem like an attractive platform. With its national reach and reputation, it might even seem too good to resist. But I won’t do it, and I encourage you to take a pass as well. I’ll tell you why. Continue reading