Alright, admit it. There are times you go back to the same blog post 5 or even 10 times and wish you had written it differently. Maybe you keep editing and updating even after the post is published. Lots of lawyers are perfectionists, but applying a standard of perfection will hurt your blog, not help it.
Demanding that you produce a flawless blog every time will diminish your creativity, slow your writing progress, and could even keep you from blogging at all. You will be so focused on writing it right, you eventually won’t be able to write anything without fear of imperfection. Perfectionism may help when you are editing a major brief or finalizing your web layout, but in a regularly updated blog, it can be more of a hindrance.
Instead of trying to write the perfect blog every time, treat the blog as a whole as a living, growing sample of your work. Acknowledge that some of your posts will be excellent while others are merely adequate. Every once in a while, go back and read some of your early posts. There’s a good chance your new work will look a lot closer to perfect by comparison.
Blog writing is a learned skill. It is not something you will do perfectly right away. If you hold yourself to unreasonable standards of perfection early on you will get discouraged. You will be more likely to lose your drive and let your blog join the thousands of other stagnant pools that never get updated.
Focus instead on improvement. Not perfect, but perfecting. By learning from past mistakes and practicing your craft you will become a better blogger over time. If you need help perfecting your writing without being perfect, contact blogging coach Lisa Schmidt today.